Article
Article name Natural resource potential as a basis for business planning of the region’s service sector development
Authors Oborin M.. ,
Bibliographic description
Category Earth science
DOI 338; 348; 631
DOI 10.21209/2227-9245-2019-25-10-15-23
Article type Scientific
Annotation The article is devoted to the study of the problems of business planning on the basis of natural resource potential in the regions. Rational nature management and preservation of landscape features, valuable mineral waters and resort areas are the main tasks of management at various levels in the subjects of the country with resort and recreational specialization. Medical and health services are developed on the basis of effective application, providing high financial and economic results of the enterprises of the sanatorium complex. Physical and chemical properties of natural medical resources, the study of their impact on human health are the basis of business planning areas of medical and recreational activities and formation of supply, market demand and have value for consumers of the Perm region and other regions of the country. The relevance of the chosen topic is due to the need to achieve several effects for the enterprises of the sanatorium complex: commercial, medical, social. The aim of the article is to model the process of business planning for the development of services in the region. Research methods: analysis of financial and economic information, system and situational approaches, modeling of socio-economic processes. The article deals with the features of territorial economic planning in regions with resort and recreational specialization. The directions and principles of socially oriented planning model aimed at achieving balanced and harmonious development of territories, compliance with the concept of sustainable development and implementation of rational nature management are defined. In regions with a developed health resort complex, health services are based on the natural potential, its value to humans and the ability to generate income. Potential deposits of natural mineral waters are investigated from the point of view of commercial application, development of medical and health services, their diversification. The model of business processes of medical and improving services development of the region is developed. The proposed model of business planning is an effective tool to improve the financial and economic results of the service sector
Key words regional economy, rural tourism, resort economics, agribusiness economics, sustainable development of the region, services sector, socio-economic geography, georelativism and geoecology
Article information Oborin M. Natural resource potential as a basis for business planning of the region’s service sector development // Transbaikal State University Journal, 2019, vol. 25, no. 10, pp. 15–23. DOI: 10.21209/2227-9245-2019-25-10-15-23.
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