| Annotation |
The need for NGO research is due to the fact that these organizations are an
important actor in the socio-political field. This study allows us to consider NGOs in
terms of the Hofstede’s cultural dimensions theory. Non-governmental organizations
are the object of research. The subject of the study is the effectiveness of their work
depending on the cultural characteristics of the country. The purpose of the study is to
show that the effectiveness of the work of non-governmental organizations has a correlation with the cultural characteristics of the country. The tasks determined the goal
and sent for adaptation for the study of the theoretical and methodological framework of G. Hofstede; comparing the effectiveness of non-governmental organizations with
the cultural characteristics of their home countries; Determining the principles for providing assistance to non-governmental organizations in different countries. In accordance with this, a research methodology based on the theory of cultural dimensions
by G. Hofstede was chosen. The method is based on comparing the performance
ratings of non-governmental organizations, including non-governmental organizations
from different countries, and indices of cultural measurements of these countries. The
article describes two ratings: one hundred and ten leading non-governmental organizations. Coverage is carried out on all six G. Hofstede indices: power distance,
uncertainty avoidance, individualism, masculinity, strategic orientation, indulgence. It
is concluded that cultural and country specifics according to G. Hofstede really correlate with the number of effective non-governmental organizations in the countries
represented in the ratings. In particular, the performance of NGOs correlates with low
levels of power distancing and uncertainty avoidance, high levels of individualism and
indulgence, masculinity in society, and short-term strategic orientation. The largest
number of effective NGOs of non-governmental organizations is found in the USA,
and accordingly in this country there is the greatest correspondence to the indicated
levels of the G. Hofstede indices (low level of power distance, high level of individualism, etc.). |
| Key words |
non-governmental organizations, NGO, analysis of NGO data, effectiveness of NGO, functionality of NGO, Hofstede’s cultural dimensions theory, power distance, uncertainty avoidance, individualism, masculinity, long term orientation, indulgence |
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