Article
Article name THE ROLE OF INFORMATION ACTIVITIY OF POLITICAL PARTIES IN THE MANAGEMENT OF POLITICAL RISKS (ON THE EXAMPLE OF THE TRANSBAIKAL REGIONAL BRANCH OF THE ALL-RUSSIAN POLITICAL PARTY «UNITED RUSSIA»)
Authors Naryshkina M.. Postgraduate Student, narayshkmamaгy@maik ги
Bibliographic description Naryshkina M., Shemelin A., Romanova N. The role of information activity of political parties in the management of political risks (on the example of the Transbaikal regional branch of the All-Russian political party «United Russia») // Transbaikal State University Journal, 2017, vol. 23,no. 7,pp. 91-103.
Category Politology
DOI 32.019.51
DOI 10.21209/2227-9245-2017-23-7-91-103
Article type
Annotation The subject of study of this research article is an information activity of political parties (on the example of the Transbaikal regional branch of Russian political party “United Russia”) as a factor of political risk. The authors note that information activities of the political parties, when it is ineffective organizations, can be attributed to factors of political risk. The article presents tbe main information factors of political risk (inequality of access to information, untimely updating of content, low level of trust in political information, proliferation of informal rumors, etc.). In the article the analysis of media resources in the Transbaikal Region in 2016, in which the leading positions are occupied by the Internet resources Zabmedia.ru and Chita.ru is revealed. In addition, the study about the source of the accident get information on political parties is performed. The authors conduct a content analysis of data on the representation of Transbaikal regional party «United Russia» in the messages, the key media in the Transbaikal Region. The study identified the strengths and weaknesses in information activities of the regional branch of the party «United Russia» in the Transbaikal Region, appropriate recommendations to prevent the escalation of political risks are made. To solve the set tasks the general scientific research methods: analysis and synthesis, induction and deduction were used. In addition, such methods as statistical method, extrapolation methods, methods of political modelling and forecasting, as well as content analysis and social media analysis were used by the authors. The authors make the conclusion that the competent presentation of information about activities of any political party (including a regional branch of the political party «United Russia» in the Transbaikal Region) promotes a positive public opinion, affects electoral behavior of citizens, increases the level of trust of citizens towards political parties and their leaders, increases voter turnout at elections. AH of the above mentioned significantly reduces the growth of absenteist attitudes in society, and, in general, minimizes political risks in the future
Key words political risks; political parties; information activities; electoral behavior; «United Russia»; Transbaikal Region; Internet resources; government departments; rating of a political party; media rating
Article information
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Full articleTHE ROLE OF INFORMATION ACTIVITIY OF POLITICAL PARTIES IN THE MANAGEMENT OF POLITICAL RISKS (ON THE EXAMPLE OF THE TRANSBAIKAL REGIONAL BRANCH OF THE ALL-RUSSIAN POLITICAL PARTY «UNITED RUSSIA»)