| Annotation |
The development of information and communication technologies has prompted states to increase cultural and socio-humanitarian resources. An example is the Korean Wave. It is designed to popularize Korean mass culture in order to achieve political and economic goals on the world stage. This phenomenon is unprecedented. There is a need for a comprehensive study of this phenomenon.
The object of the study is the Republic of Korea. The subject of the study is the Korean Wave as a soft power tool of the Republic of Korea. The purpose of this study is to examine the impact of the \"Korean Wave\" on the popularization of South Korea in various countries around the world, its economic development, and the enhancement of its international prestige. The methodological basis of the study is based on general scientific methods such as historical-comparative, systematic, and measurement methods.
The article is reviewing phenomenon of “Korean Wave”, which has recently gained wide popularity. The author emphasize the basic resources, which presents the “Korean Wave”. The article also describes the factors that determine the success of Korean mass culture spreading abroad. The historical and comparative method has helped to study the growing interest to Korean culture in Asia, Europe, and America and in other regions. The measurement method is used to determine the impact of the “Korean Wave” on the economic and political spheres of Korea. With the help of systematization, the main developed industries of the “Korean Wave” have been revealed. The authors also identify the main areas of the “Korean Wave” expansion. The article states that the “Korean Wave” has formed an attractive image of South Korea, which contributes to the achievement of the country’s economic and political goals. As a result, the authors has pointed out numerous positive factors of the use of the “Korean Wave”, such as attractive image, financial prosperity, economic and political goals achievement, cultural popularization.
|
| References |
1. Buraev D. I., Garmakhanov M. C. Vestnik Buryatskogo Gosudarstvennogo Universiteta (Bulletin of the Buryat State University), 2014, no. 8, pp. 115–119.
2. Garmakhanov M. C. Vestnik Buryatskogo Gosudarstvennogo Universiteta (Bulletin of the Buryat State University), 2015, no. 8, pp. 123–126.
3. Davyborec E. N. Vestnik Zabaykalskogo gosudarstvennogo universiteta (Transbaikal State University Journal), 2015, no. 10, pp. 41–49.
4. Davyborec E. N. Vestnik Zabaykalskogo gosudarstvennogo universiteta (Transbaikal State University Journal), 2015, no. 5, pp. 56–65.
5. Davyborets, E. N., Kuzmina O. V., Mefodieva S. A. Vestnik Zabaykalskogo gosudarstvennogo universiteta (Transbaikal State University Journal), 2016, no. 5, pp. 60–66.
6. Zadvornaya E. S. Nauchnye vedomosti BGU (Bulletin of the Baikal State University), 2016, no. 1, pp. 184–189.
7. Kim V. I. Vestnik Rossiyskogo Universiteta Druzhby Narodov (Bulletin of the RUDN University), 2017, no. 4, pp. 421–424.
8. Kukla M. P. Vestnik rossiyskogo koreevedeniya (Bulletin of Russian Korean Studies), 2013, no. 5, pp. 91–95.
9. Lebedeva, M. M. Polis (Polis), 2014, no. 1, pp. 99–108.
10. Pesnya repera PSY prinesla $2,3 mlrd ekonomike Yuzhnoy Korei (The song of the rapper PSY brought $2.3 billion to the economy of South Korea). Available at: https://d-russia.ru/pesnya-reppera-psy-prinesla-23-mlrd-ekonomike-yuzhnoj-korei.html (date of access: 17.11.2021). Text: electronic.
11. Poptsov D. A. Voprosy upravleniya (Management issues), 2020, no. 3, pp. 20–30.
12. Sitalieva K. A. Kazanskiy vestnik molodyh uchyonyh (Kazan Bulletin of Young Scientists), 2020, no. 2, pp. 124–129.
13. Stepanova, L. L. Kazanskiy vestnik molodyh uchyonyh (Kazan Bulletin of Young Scientists), 2020, no. 2, pp. 60–64.
14. Wikipedia (Wikipedia). Available at: https://ru.wikipedia.org/wiki/BTS (date of access: 17.11.2021). Text: electronic.
15. Yes Asia (Yes Asia). Available at: https://www.yesasia.ru/article/897668 (date of access: 17.11.2021). Text: electronic.
16. BTS wiki (BTS wiki). Available at: https://bts.fandom.com/wiki/CONNECT,_BTS (дата обращения: 17.11.2021). Text: electronic.
17. Style (Style). Available at: https://www.scmp.com/magazines/style/people-events/article/2183456/how-bts-and-other-k-pop-idols-are-adding-zest-banks (date of access: 17.11.2021). Text: electronic.
18. KOCCA: [Official Web site] (KOCCA: [Official Web site]). URL: https://www.kocca.kr/en/main.do (date of access: 17.11.2021). Text: electronic.
19. Korean Culture and Information Service (Korean Culture and Information Service). Available at: https://www.kocis.go.kr/eng/openInformation.do (date of access: 17.11.2021). Текст: электронный.
20. Nye J. Soft Power: The Means to Success in World Politic (Nye J. Soft Power: The Means to Success in World Politics). New York: Public Affairs Group, 2004, 209 p.
21. Nye J. Soft Power: The Means to Success in World Politic. Available at: https://ru.investing.com/equities/samsung-electronics-co-ltd-income-statement (date of access: 20.10.2020). Text: electronic.
22. Seo-Young Cho, Eric J. Ballbach, Daniela Claus-Kim, Hyun Gyung Kim, Eun-Jeung Lee and Jaemin Shim. Seoul Journal of Economics (Seoul Journal of Economics), 2020, vol. 33, no. 4, pp. 601–626.
23. Korea.net (Korea.net). Available at: https://m.korea.net/english/NewsFocus/Culture/view?articleld=121047 (date of access: 17.11.2021). Text: electronic.
24. Borisova, E. G. Soft Power, mjagkaja sila, mjagkaja vlast\'. Mezhdisciplinarnyj analiz: Monografija (Soft Power. Interdisciplinary analysis: monograph / comp. and ed. E. G. Borisova. 4th ed., Erased). Moscow: FLINTA, 2020, 184 p.
25. Billboard (Billboard). Available at: https://www.billboard.com/articles/columns/k-town/7965944/bts-love-yourself-her-release-details (date of access: 17.11.2021). Text: electronic.
|
