Article
Article name Digitalization of the service economy: advantages and threats
Authors Tarkhanova N.P. ,
Romanov V.A. ,
Bibliographic description
Category Economics
DOI 338.012
DOI 10.21209/2227-9245-2020-26-9-111-120
Article type
Annotation Recently, the number of businesses using digital technologies has increased. The service sector is no exception. The article is devoted to the use of digital technologies in the service sector. The authors reviewed the advantages and threats of digitalization. As a result of the analysis, the concept of “digital economy” and “service sector” is clarified, and the need for digitalization is justified. The advantages obtained through the use of innovative technologies, both for the industry and for individual enterprises, are indicated. In relation to the industry, this will include: the use of new business models and forms of doing business; increasing the availability and promotion of services on the market up to the world; the emergence of new types of services; the use of control systems that replace humans. As a result of the analysis, the concept of “digital economy” and “service sector” has been clarified, and the need for digitalization is justified. For a single service enterprise, the benefits of implementing digital technologies can be expressed in: reaching the optimal consumer segment; determining the customer’s need for certain services; designing more flexible services; improving the quality of service by improving control of business processes; minimizing the time for services to enter the market; reducing costs by accelerating business processes; minimizing costs; increasing the availability of services through the dissemination of information in social networks; eliminating intermediaries in the delivery of services to the consumer and reducing costs, reducing the number of personnel performing routine operations. Digitalization provides not only the benefits but also pose a threat. These include various types of fraudulent schemes, an underdeveloped regulatory framework, a reduction in the number of employees, and changes in the labor market. As a result, there are increasing requirements for planning at the strategic, tactical and operational levels. Otherwise, the benefits of implementing digital technologies may be lost
Key words digitalization; services; informatization; automation; business processes; competitiveness; technological advantages; threats to business; structural adjustment; social consequences
Article information Tarkhanova N., Romanov V. Digitalization of the service economy: advantages and threats// Transbaikal State University Journal, 2020, vol. 26, no. 9, pp. 111–120. DOI: 10.21209/2227-9245-2020-26-9-111-120.
References 1. Zemtsov S. P. Potential robotization and the economy of ignorance in the regions of Russia (Potential robotization and the economy of ignorance in Russian regions). Available at: https://www.iep.ru/files/news/zemtsov_10.04.18.pdf (date of access: 05.09.2020). Text: electronic. 2. Dobavlennaya stoimost sfery uslug v protsentah ot VVP (Added value of the service sector as % of GDP). Available at: https://utmagazine.ru/posts/10567-ekonomika-rossii-cifry-i-fakty-chast-14-sfera-uslug (Date of access: 10.08.2020). Text: electronic. 3. Kashepov A. V. Vestnik Altayskoy akademii ekonomiki i prava (Bulletin of the Altai Academy of Economics and law), 2020, no. 8-2, рp. 210–218. Available at: https://www.vaael.ru/ru/article/view?id=1277 (Date access: 05.09.2020). Text: electronic. 4. Kotler F. Osnovy marketinga (Fundamentals of marketing). Moscow: Progress, 1990, р. 637. 5. European Commission (2017). Digital Single Market. Policy. Country information — United Kingdom (European Commission (2017). Digital Single Market. Policy. Country information — United Kingdom). Available at: (Date of access: 10.08.2020). Text: electronic. 6. European Commission (2018a) Digital Economy (European Commission (2018a) Digital Economy). Available at: (Date access: 10.08.2020). Text: electronic. 7. Fayyaz S. (2018). A review on measuring digital trade & e-commerce as neweconomic statistics products. The 16th Conference of IAOS (A review on measuring digital trade & e-commerce as neweconomic statistics products. The 16th Conference of IAOS). Available at: (Date access: 13.08.2020). Text: electronic. 8. Kryvinska N., Kaczor S., Strauss C., Greguš M. Servitization Strategies and Product-Service-Systems. Conference: IEEE 10th World Congress on Services - SERVICES 2014. At: Anchorage, Alaska (Servitization Strategies and Product-Service-Systems. Conference: IEEE 10th World Congress on Services - SERVICES 2014. At: Anchorage, Alaska). Available at: (Date access: 16.10.2020). Text: electronic. 9. Parry Glenn, Bustinza Oscar, Vendrell-Herrero Ferran, O’Regan Nicholas. Internationalization of Product-Service Systems: Global, Regional or National Strategy? Foresight and STI Governance (Internationalization of Product-Service Systems: Global, Regional or National Strategy? Foresight and STI Governance), 2016. 03/28, vol. 10, no 1, pp. 16–29. Available at: > (Date access: 16.10.2020). Text: electronic. 10. The Economist (2014). Technology Isn’t Working (The Economist (2014). Technology Isn’t Working). Available at: (Date access: 10.08.2020). Text: electronic. 11. Vlasov A. I., Shakhnov V. A., Filin S. S., Krivoshein A. I. Sustainable energy systems in the digital economy: concept of smart machines, Entrepreneurship and Sustainability Issues 6: 1975-1986 (2019. Sustainable energy systems in the digital economy: concept of smart machines, Entrepreneurship and Sustainability. 2019. Issues 6: 1975–1986). Available at: (Date access: 16.10.2020). Text: electronic. 12. Westerman G., Bonnet D., McAfee A. The Nine Elements of Digital Transformation (The Nine Elements of Digital Transformation). Available at: (Date access: 11.10.2020). Text: electronic.
Full articleDigitalization of the service economy: advantages and threats